SMS rates by country: price per international prefix
The price of sending bulk SMS depends on the destination country. This is the complete list: the 215 destinations with a rate loaded today —210 countries and territories with their own row, because a few have more than one prefix—, in euros excl. VAT and per 160-character SMS. Spain first and the rest in alphabetical order; the table scrolls. No hidden tiers and no surprises on the invoice.
That table is the whole catalogue, not a selection. There is no longer list anywhere else: these are all the destinations with a rate loaded, calculated with the same rule —the cost of the route plus a bounded margin—, and you also have them in the dashboard and through the API with GET /api/v1/pricing/sms, which is the same figure that is charged. A destination that is not in the table is not expensive, it is not sent: the platform rejects the message with a pricing error instead of making up a price. The country prefix is detected automatically on every send in E.164 format, so each SMS is charged at the correct price without you having to do anything.
Need another country? Write to us and we will add it if we have a route for it: extending coverage is a matter of loading the rate, but we would rather tell you beforehand what is available than afterwards what did not arrive.
If international sending is your thing and you want to see our rate next to that of a cheaper provider for several destinations, the comparison with BulkGate (in Spanish) puts their prices by country next to ours, with source and date.
A standard SMS holds 160 GSM-7 characters (or 70 with Unicode characters). If your text is longer, it is sent as a concatenated SMS in parts of 153/67 characters and each part counts as one SMS. The dashboard and the API always show you the estimated cost before you confirm a bulk SMS campaign, so you know how much it costs to send SMS to your database before you spend a single euro.
Want to see the channel in action? Discover bulk SMS for business with your own sender name, Excel import and campaign scheduling.